Category Archives: Design

Content Marketing

Content is the kingdom of the online marketing and we’ll assist you to reign in content marketing.

The content which is associated with your brand is a powerful sign to the search engines as to what purpose your Organization serves. Fresh, quality content is currently essential to a great position and key to making your site stand out from the crowd. How do you think it works? It’s simply content marketing!

Now the digital market is more busy than ever and competition is aggressive not only for hierarchy, but for the attention of your average user. This user is now more and more disinterested with cold websites and boring sales pitches so you will need something different to capture their attention. An effective content marketing!

Therefore whether you must freshen up the copy in your web site or make content as a portion of an off-page strategy, we have instruments and the team ready to make it occur.

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Content Marketing How Does it Work?

Understanding what motivates your users and creating content in the various formats to satisfy their needs and wants is integral to successful content marketing. This content, whether it’s on or off site, has to be eye-catching, likeable and finally – shareable.

Here are some few  steps we follow to ensure the success of your content:

  • Setting Targets  – Can your content targeted be at customer retention? Attracting new business? Establish your targets and strategy from here.
  • As with nearly all the work we undertake, preparation and research form the backbone. This ensures we are on the exact same page and educates our content strategy. Utilise the research to create amazing content that will retain customers.
  • Publish determined by the strategy as well as the content we are going to publish the content that is fresh on the relevant platforms in the format that is best. 
  • We ‘ll track and monitor optimise and the content’s engagement if essential.
  • Using other tools along with Analytics we’ll monitor the engagement with the content.

web design for all screen sizes

Web Design for all screen sizes

Design a website that suits all devices and screen sizes such as desktop computer tablet and mobile phone is now a must. To find the right web design company capable of designing and maintaining the overall site look and feel in all screen sizes can be challenging. Web design for all screen sizes is called responsive web design. Make sure you are not cut out from your competitors, get an all screen sizes design for your website. Does your company have a design for all media and screen size capability? Don’t be penalised by search engines?

Why a company will ever want to have a web design for all screen sizes? 

Having a web designed for all screen sizes is a step ahead from your competitors that will be losing a ranking for mobile devices therefore being penalised by google. The picture below demonstrates how a website with the responsive design (web design for all screen sizes) capability is shown from google search result page. Web design for all screen sizes can only increase your online business giving you a step ahead from your competitors. web design for all screen sizes Directory listingsThe bounce rate.

When people navigate to your website and automatically exit without visiting other pages or spend more than 30 seconds in your site, that  increases your bounce rate alerting search engines that your content is not valuable to humans.  Many times a bad web design for all screen types can lead to this scenario. Do you know why people get off your page in less than 30 seconds? Some of the reasons can be this:

  • Improper content inherent to the page title or description
  • Improper font and size
  • Improper background image or background colour
  • Poor page design
  • Poor user experience

The bad side of it is your company is losing lots of its potential customers and business growth and limiting the best way to increase the online business. A good web design agency should start a new design that includes the responsive facility which is Web design for all screen sizes.

The conversion rate

Anytime we use our mobile phone to search for something, the reason might be that we need some information immediately in most of the cases. The next action that follows our search is to react by making a phone call or find a company’s address or direction to its location. This is what AMD Web-Services ( Web Design Agency ) call a conversion. A search term that brings the user to your website and then transforms that action to a transaction is what every company is after.

How is your website? Does it convert? Does your design conform to the web design for all media which converts all your visitors to a successful customers?

Search Engine ranking

  When we search for a term on search engines we expect to have a tangible result, and that is what search engines do. There is no search engine that will put your page in first top results page SERP (Search Engine Result Page ) if people don’t like your content. Google, Bing and other search engine firms are there for business too and compete among themselves. What they offer is the return of expected search result a user searched for. That is why search engines do their best indexing websites according to the pages content relevance. With this observation in place: ask yourself if your company website is designed for all screen size and fall into the web design for all media criteria?

Remember: for people to find your page it has to be present in search results SERP and for it to be there it must have a good SEO and a good Search Engine Optimisation must  lead to a conversion. When you have a web page that many visitors like spending their time on, sharing its content and even bookmarking it, then it is likely that your page will gain a special place in the search engine index. When you have a fresh page that is designed with a difference and has a SEO plan right from the development of the website template the chance for that page to appear in first search results is assured because search engine know people like it.

Cost and time keeping

Some benefits for a web design for all screen sizes the Responsive Design are:

  • Reduce cost:  the cost of having many designs for each device is reduce to one unique design.
  • Reduced maintenance time: it is obvious to have one content that serves all different kind of media devices than have to create many contents leading to time consuming.
  • User experience: a visitor to your website does not have to zoom and shrink, scroll left and right to read your content. Remember those searching on internet are impatient, they will not waste their time. “You are not the only one on the internet presenting the same product or article that they searched for.”
  • Increase conversion ratethere is no way round this that your content or product  reaching many people from many devices sizes and a well crafted page with a call to action will certainly increase conversion rate of your business.
  • Google friendly: your pages will be approved by google indicating your website is mobile friendly. You can test your website for mobile test design.



SEO Focused Web Design

SEO Focused web design

Searching Google or any other search engines for a web design company  you will definitely get tones of results. We get a multitude of results when we search for a term like “Web Design Company” in the intent to get the best web design company for our next website design project. The web design sector is for sure exceptionally reasonably priced. So how can we go on for choosing the right company from the  search result list for our searched term? So what makes the difference in developing a website with what we call  SEO Focused Web Design?

With  incredible offers coming here and there from search engines populating the web design market, it becomes confusing for a contractor to choose the right Design Company that corresponds to our so-called “SEO Focused Web Design“. Few contractors understand how and what a website should have compete in search engine marketing industry. We have made some few notes about things to consider when requesting for a design service that will meet SEO Focused Web Design from a design company.

1. Each and every web page design ought to consist of the popular tags. Some web designers state that this is irrelevant at the design process.  It does not matter exactly what they mention. Tags have their say within the technique in online search engine marketing, and none of a design is fully complete without those well crafted Meta Tags. Incorporate tags in the design creating a user experience is somehow forgotten by many designers during the design process.
Each and every websites will need to have it’s real individual set of tags. Those are keyword phrases and also expressions which may be put in within the HTML of the web site and in addition in point of truth simple to include on your web design making it a SEO Focused Web Design”.
Let us have a look at those.

seo focused web design Directory listings2. The Name tag is primary a part of web design for internet search engine marketing. This tag is possibly to be gotten by means of web search engine and showed as an outcome of this header content, when people find your web site on a search engine result. This tag additionally looks like the name that is within the blue strip on the most popular of your internet browser client. A perfect site design will consist of a short-term Name tag that includes the essential expression words you think about, visitors will indisputably use to discover your site online. What we are trying to say is include terms in you think your potential customers will search for to discover your corporate website – this makes the SEO Focused Web Design a choice to embed in the designing steps. A short or long enough tag name that will fit in nicely with your design.

3 The web design will need to also consist of the Abstract tag. The importance of the Description tag in look for engine location is unforeseeable, the rundown in a web design imitates a gross sales pitch. An ideal web format ought to do all this, get the client to click in your website when it’s found and be providing your services and products and pieces. Keep on reading to discover the “SEO Focused Web Design“.

4. The mighty Key keyword phrases tag. A significant quantity of web designs have a mass of designated essential keyword phrases within the Key keyword phrases tag. Keywords are the expressions or essential expression words that site visitors use to seek for web sites on internet search engine like google. So what has this got to do in design process? A truly ideal web design method is to have in reality focused in addition to themed website making it a SEO Focused Web Design. This indicates that each and every online websites need to be targeting one essential expressions at this keyword and a time ought to remain in the websites Key expression word tag. It is essential to include the same keywords in the content of the website like how the title phrase should be contained in the content to create a SEO Focused Web Design.

5. The h1, h2 headers likewise are required elements of a perfect web design. Take advantage of them as leading up in your website as possible and in addition the location you can possibly imagine usage the vital thing words within the h1 header. H1 headers are through default enormous typeface types. It’s possible to format those in order that they fit the general appearance of the web design and in addition retain their header place to form a Seo focused web design.

Design website with difference is an approach many designers neglect during the design footprint.

Custom Web Design

Custom web Design – Development

The key reason a company will require a custom web design and development is to renovate and adjust their business plan. A new Marketing Strategy, brand repositioning, new business plan or a company reorganisation can request some new integrations and functionality to a given corporate website.

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The need of each company varies and may opt for these solutions to meet their organisation business :

  • E-commerce Integration

A company might have come to a conclusion to add an online shop to increase sales and cut the business cost. A system that is opened 24/7 and that does not need a sales rep to end a transaction.

  • Direct Marketing

Email marketing system or campaign is another choice a company will ask to be implemented. An application that is capable to send automated emails to your clients, a mailing list for promotional purpose or just to build loyalty with them.

  • Dynamic Website

            Content management systems are also employed to make websites dynamic. This can be an application developed in different programming language such as Java, Microsoft Asp.Net, Perl, Php. The generation of web contents is made simple and automatically available to the audience after its publication.

  • Customer Relationship Management

A recommended system for small and big companies for handling and recording their interaction with every single client. The application helps to know better your customers to deliver to them the right product, keep track of their activity with your company, maximize marketing, loyalty.

  • Web Restyling

Redefine a company’s reputation for a brand re-positioning can be a reason a company might want to recreate, to redesign its website. Keeping the site’s ranking high and it’s inbound and outbound, links integrity is important to bear in mind before tackling this process. A web redesign should not penalized the hard achieved work  in the past. Our  web design team is her to assist  your business reach its goal.

  • Design for Devices

It has become a crucial need for companies to optimize their websites to work with various devices and platforms in today’s market. Making a website accessible for devices will increase a company business massively. Search engines are penalising websites without such functionality.

  • Social Media Networks

            Integrating social media application interfaces to share and communicate with your customers is a trend today, but how many know how to choose the right Social platform and how to channel the right content? This is where AMD Web Services comes in help by delivering your content to the right market creating leads and loyalty among your customers.

Our web design team can handle any challenge in web development scenario delivering the product to your expectations.